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Serena Williams Is The New Face Of Essence Global Fashion Issue

Serena Williams Is The New Face Of Essence Global Fashion Issue

You maybe know her as one of the leading athletes round the world, and precisely, one that has been held a lot of title in the sports of tennis. But Serena Williams is also a fashion lover and a fashion brand founder, and she has proved that by appearing on the cover of essence magazine for September issue..

I went to fashion school back in the early 2000s – Serena Williams to Essence Magazine

So it’s obvious that the tennis lover and athlete really was intentional about her wanting to venture into sport, but it didn’t just pop up for her rightly.

To prove her love for passion, going to a fashion academy back in 2000s wasn’t enough, she launched her own fashion line – Serena.

And her covering the September issue for essence global fashion house magazine isn’t about the star power but rather it is her worthiness and her fit for the gig.

Serena Williams Is The New Face Of Essence Global Fashion Issue

The chief content an creative officer for Essence Magazine couldn’t contain her gladness in having Serena cover their September issue for the magazine, telling the “future of Serena”.

“We are beyond ecstatic to have Serena Williams—one of the most photographed women on the planet—to be the muse for our September Global Fashion issue.

This issue promises to be one of ESSENCE’s biggest with a fresh new redesign” she said

She also added that for the project, the best practical creative from around the globe was on set to see the perfect representation of the African face painting on Serena William –

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Go behind-the-scenes of our September cover shoot with the iconic @SerenaWilliams. Tap the 🔗 in bio to watch the full video.

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“We also brought the best Black creatives in the world—including visual artist Laolu, who gave us Serena’s stunning face painting for the cover—to present all of the stunning visuals that you see”

For the Essence magazine, she graced the cover of the magazine with African tribal face painting done by famous Nigerian born Brooklyn based artist Laoulu Senbanjo, and captured by the camera lens of Kwaku Alston.

In her word: “I’m doing something that I’ve always wanted to do, that I always dreamt of doing. I went to fashion school back in the early 2000s. This was something that just didn’t pop up for me.”

Remember that some weeks ago, Serena Williams was celebrated by sports illustrated fashionable 50, alongside other top sports persons like LeBron James… so it is becoming much clearer how far she has put her heart out into fashion and also how much she fits in.

Serena Williams

Serena Williams also gave insight on what we could expect off her S by Serena line that will be premiered at the New York Fashion Week in September.

In addition, she also schooled us all about what freedom truly is and what it means especially when you are in situations where you are expected to give in to intimidation and slavery.

Freedom means standing up and not being afraid to say, ‘I’m here’ or ‘Hear my voice’ or ‘This isn’t what I agreed to’ or ‘This isn’t fair and that isn’t right”

Did you catch the idea behind her S collection?

Well, as one who has been reviewed from two different sides about her body works being sexy and calling, and by some people, being too manly for a woman, her Serena collections will not have the “plus size” because she feels it is ridiculous and disrespectful to call any woman plus, instead she chose the term “S” to represent great women with extra body mass.

“We want to be inclusive. We have an extended size, and we call it great because I don’t like the word ‘plus, So we call it S Great because every woman is great” Williams told Essence.

Do you think she deserve all the fashion attention she has been gathering lately? Or do you think it has been star power from the word go?

Also, what do you think about her “S” collection idea against having a category for plus size women?

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